Customer success

How data visualization standards enable faster and better decisions

At a glance

  • Information design training and a company-wide style guide optimise reporting
  • Standardised reporting elements increase readability and information flow
  • Clear presentation of information allows for more reliable decisions

The business situation of our client

The management of a leading German seaport was dissatisfied with its reporting: the different business units all worked with different analysis solutions, so that a proliferation of different reports and dashboards circulated in the company. Documents from one department were therefore difficult for the other to understand. In addition, there were often inaccurate figures and superfluous content.

Reason enough to use the introduction of a new SAP system to standardize the entire reporting system. The presentation of maps, which are important for port management, was also to be included. The objective was to sustainably improve the flow of information in the company and thus enable faster and more reliable decision-making.

The solution for our client

Against this background, one of our information design experts first trained the port management staff in the use of data visualization standards in reporting. Afterwards, joint workshops took place in which an individual notation concept was developed for the company according to IBCS specifications. In addition, selected reports and dashboards were analyzed and optimized. Finally, we jointly created a company style guide with templates for all important use cases, such as tables, charts and maps.

How data turns into new values

The relevant business figures are now presented much more accurately and provide decision-makers with a much more precise basis for their planning. At the same time, the information contained is much easier to read, so that the speed of decision-making processes is also increased. Last but not least, the use of standardised elements throughout the company makes it easier for departments to tap into the insights of other departments.


turn your data into value.

At a glance

  • Information design training and a company-wide style guide optimise reporting
  • Standardised reporting elements increase readability and information flow
  • Clear presentation of information allows for more reliable decisions
Jens Kröhnert
turn your data into value

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